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Rob - TeamYouTube
Community Manager
•
Original Poster
48 min. ago
Faster Content ID Appeals on YouTube
Hi creators,
We’ve heard the Content ID Dispute process is top of mind for many of you: you've shared that the process can take too long, and can have long-term impact on your channel, specifically when claims result in viewing restrictions or monetization impact. In the past, we’ve rolled out updates to help address some of these concerns, and today, we’re announcing two additional major updates to improve this process and offer faster resolutions for disputed claims 🥳
1. Reducing the Content ID appeals process from 30 to 7 days. We know that waiting up to 30 days for review of an appeal of a rejected dispute can be frustrating.
Now, the claimant will have 7 days instead of 30 to review the appeal before deciding whether to request a takedown of the video, release the claim, or let it expire. We hope shortening the timespan of the appeals process helps you get claims resolved much faster!
Note: for this option, the claimant will still have 30 days to review the initial dispute, though most decisions are made well before the full 30 days. It’s only the appeal, which happens after a claimant chooses to reject your dispute, that will be shortened to 7 days. You can learn more on disputes vs. appeals here.
2. New “Escalate to Appeal” option for block claims will allow creators who are eligible to appeal to skip the initial dispute step and move straight to the appeal stage. Since block claims are especially disruptive for monetization and building your audience, we created this new option which will allow you to get quicker answers about claims for videos that are blocked and avoid a lengthy dispute process.
This new “Escalate to Appeal” option, which is only for block claims, will also fall under the new 7-day review period for appeals. So this means that the full Content ID dispute process for block claims, which previously took as long as 60 days, will no longer exceed 7 days if you use the “Escalate to Appeal” option.
When you appeal, the claimant will either release the claim or submit a copyright takedown request for your video. If that takedown request is valid, your video will be removed and your channel will get a copyright strike. Please keep this in mind when deciding whether to dispute or escalate to appeal.
As always, disputes and appeals are only intended for cases where you have all the necessary rights to the content in your video - for example, you’ve licensed the content from the owner, or you believe your use qualifies for an exception to copyright like fair use or fair dealing. You can check your eligibility to appeal on your channel features page and if you’re not eligible, you may need to complete a one-time verification before you can appeal. And note that we're starting to roll out these updates to a subset of creators and will expand to more creators over the coming months.
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